ICONOTRONIC IDENTITY
Role
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Art Direction / Design / Identity
Description
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An identity system for a music publisher and audio production studio working in film, television and gaming. Iconotronic offers service for a wide range of clients that teeter between two ends of the market spectrum. To adequately address both sides of that spectrum and not come off as niche, the identity uses a combination of strong classic typography and bold colors, atypical to either end of their client base.